In the USA, sustainability is most often viewed from an economic perspective. Efforts to promote sustainability often focus on increasing efficiency and reducing waste to maximize profits. This approach is often focused on short-term gains and does not consider the long-term effects of sustainability initiatives.
In the EU, sustainability is viewed from a more holistic perspective. It is seen as a social responsibility and efforts to promote sustainability often focus on the well-being of people, the environment, and the economy. This approach often considers the long-term effects of sustainability initiatives and focuses on creating sustainable solutions that are beneficial for all stakeholders.
Overall, the USA and the EU have different approaches to understanding and promoting sustainability. While the USA tends to focus on short-term economic gains, the EU considers the long-term effects of sustainability initiatives and focuses on creating sustainable solutions that benefit all stakeholders.